Verizon Wireless said today that V CAST Apps, its mobile applications storefront, is now available on select BlackBerry smartphones. V CAST Apps gives customers a one-click process to purchase a wide array of apps with the ease and convenience of direct billing; apps purchased are invoiced on customers’ monthly account billing statements.

“Consumers want to do more with their wireless phones, and V CAST Apps is another way Verizon Wireless is bringing the most desirable applications to the nation’s most reliable network,” said Ryan Hughes, vice president, business development and partner management for Verizon Wireless. “The rollout of V CAST Apps provides proof that the company is focused on delivering the most innovative services and applications that will entertain, educate and make their lives a little more fun.”

V CAST Apps is currently available on the BlackBerry Bold 9650, BlackBerry Storm29550, BlackBerry Curve 8530 and BlackBerry Tour 9630 and will be coming in the next couple weeks to the BlackBerry Storm 9530 and BlackBerry Curve 8330. Verizon Wireless will send all BlackBerry smartphone customers that use BlackBerry Internet Service an icon that links to V CAST Apps, giving customers access to hundreds of productivity, navigation and education apps as well as games and entertainment.